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Case study

Adande Refrigeration (France)

adanderefrigeration.fr

Every image in the library re-encoded to AVIF, with WebP behind it and the untouched original behind that. No redesign, no rebuild, and nothing deleted.

42.1%

less for a visitor to download, measured across 25 pages of the live site.

Before39.2 MB
Now22.7 MB
343images on the pages measured
89.7%off the image bytes themselves
16.5 MBremoved from an average visit
25pages weighed, not sampled

The heaviest page

Averages hide the page that actually hurts. On adanderefrigeration.fr it is /, which went from 4.6 MB to 1013 KB — 78.6% lighter. That is the page a visitor on a phone was waiting for.

Page by page

Every page, weighed as a browser loads it

HTML, stylesheets, scripts and images together — not a lab score and not a projection. Re-runnable at any time, because the page carries both halves of its own comparison: the AVIF a modern browser takes, and the original still sitting in the <img> fallback inside it.

PageBeforeNowLighter
Home page4.6 MB1013 KB79%
Les tiroirs adande au crow wood hotel spa4.3 MB1022 KB77%
404 23.9 MB890 KB78%
Consommation delectricite2.3 MB796 KB66%
Under counter two drawer side engine vcs2 series1.6 MB1.1 MB30%
Under counter two drawer rear engine vcr2 series1.6 MB1.1 MB30%
Under counter shallow two drawer side engine vls2 series1.6 MB1.1 MB30%
Under counter shallow one drawer side engine vls1 series1.6 MB1.1 MB30%
Under counter one drawer rear engine vcr11.6 MB1.1 MB30%
Under counter one drawer side engine vcs1 series1.6 MB1.1 MB30%
Produits1.6 MB1.3 MB20%
Viande glace poisson chocolat1.3 MB799 KB41%
Worktop upstands1.2 MB1015 KB16%
Des connexions cools1.1 MB775 KB34%
Notre technologie977 KB799 KB18%
Armoires a presentoirs ouverts pour points de vente dotees de la technologie aircell956 KB930 KB3%
Nos produits950 KB820 KB14%
Un peu plus chaud un peu plus froid894 KB803 KB10%
Quest ce qui explique la difference adande868 KB773 KB11%
Qui sommes nous853 KB792 KB7%
Parlons temperature803 KB764 KB5%
Merci786 KB744 KB5%
Adande plus de fonctions pour de plus grands resultats774 KB761 KB2%
Une plus grande capacite une plus petite empreinte774 KB759 KB2%
Contactez763 KB757 KB1%
Every page39.2 MB22.7 MB42.1%

The images alone came down 89.7%. The whole-page figure is lower because every page also carries text, layout and code, which this work does not touch — and the whole page is what a visitor waits for, so that is the number quoted at the top. Four of these pages offer several image sizes and the browser picks one by screen width, so those rows read the first candidate rather than a guaranteed download.

What was not done

Nothing was rebuilt, and nothing was thrown away

Originals are untouched

The AVIF and WebP files sit alongside the originals, never over them. Deactivate the plugin and the site serves exactly the bytes it did before, because those bytes never moved.

No browser is left behind

Serving uses <picture>. Anything that cannot read AVIF takes the WebP, and anything that cannot read either takes the original. Nobody sees a broken image.

The design did not change

Same theme, same layout, same photographs at the same dimensions. Put this against a screenshot from the week before and it should be indistinguishable.

Want the same measurement on your site?

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